Certificate Course In

• Social Media Marketing
• Search Engine Marketing
• Analytics

Who Should attend this course

• Aspiring professionals looking to gain entry into the digital marketing industry in the roles of Social Media Analyst, SEM Expert, Digital Marketing Executive etc.
• Students who want to gain knowledge on Digital Marketing and increase their job opportunities.
• Traditional Marketers who want to fast-track their career and stay abreast with an increasingly competent digital world.
• Business Owners/ Entrepreneurs who want to implement effective digital marketing campaigns and maximize online channels for business growth.

Why choose unspun for Digital Marketing Training

• Learn from experienced Google Analytics certified Digital Marketing experts.
• Course content validated by global digital brands is exclusively designed, developed and taught by thought leaders.
• Experiential learning by working on live client projects that allow one to have real insights into analytics.
• Industry specific course content in accordance with Digital Marketing industry requirements.
• We’re Google accredited partner that facilitates us to provide the best of trainers and course material.
• Reasonably priced Digital Marketing course in Bangalore for all.
• All required Digital Marketing Tools & training PDF, PPT and video material provided at no extra cost.
• Placement assistance to all candidates post successful completion of courses.

Digital Marketing Training Details

Social Media Marketing

• Paid Social Media – Facebook, LinkedIn & Twitter ads.
• How to create, manage, optimize & analyze ads.
• Organic Social Media Marketing – How to use social channels to leverage Digital Marketing.
• Blogging & social media promotions & engagements utilizing content distribution sites.
• Intensive real life case study solving & assignments & practical hands on training.

Search Engine Marketing

• Develop an integrated search marketing plan that maximizes your SEM and PPC efforts.
• Create landing pages that will boost conversion rates.
• Apply keyword analysis & optimize your site for SEM and make your PPC activity more effective.
• Ensure that growth is sustained in your targeted traffic.
• Identify, measure and act upon the KPIs that will help you boost your performance in search.

Analytics

• Getting started with Google Analytics: What & how
• High-level overview of Google Analytics traffic capabilities
• Tagging campaigns for email, social media and offline marketing
• Nuances of Search Engine Optimization and Pay-Per- Click advertising
• User behaviour & audience.
• Conversions: Did they do what we wanted them to do?